Australian Hotel

Over 50+ speakers dedicated to
achieving Maximum Occupancy

Maximum Occupancy is one of APAC's leading hotel and accommodation industry conferences, designed for and by the hotel industry's leaders. Suited for all types of hotel and accommodation providers and sizes, it will feature over 50+ leading industry experts and speakers from around Australia and the globe. This is THE event for any hotelier that wants to achieve maximum occupancy month after month.

Who is Maximum
Occupancy for?

Anyone who would like to increase direct bookings, gain market share and maximise revenue. Hear about the latest trends and case studies at Maximum Occupancy to help grow your hotel and accommodation businesses. Find out how you can achieve maximum occupancy month after month.

Why attend?

Maximum Occupancy will appeal to hotel and accommodation providers of all types giving attendees the opportunity to:


Hear from the thought leaders and experts in the accommodation industry about the latest trends, strategies and know-how on every aspect that affects your business. Engage with speakers through industry Q&A and during breaks.


Learn easy to use actionable insights to boost direct bookings, increase revenue immediately and gain customer loyalty. Learn the latest trends, strategies and know-how in the world of hotel digital marketing, revenue management, food and beverage, HR, technology, management and more.


Network in the ideal executive environment with 250+ like minded people from a very wide cross section of the accommodation industry both in Australia and internationally.


Leanne Stocks

Director of Sales and Marketing
BWH Hotel Group℠ Australasia

Wayne Taranto

Director of Operations - Australia
Ovolo Hotels

Gadi Hassin

Director - South East Asia, Australia and New Zealand

Stephen Howard

Group Director of Marketing
Ovolo Hotels

View bio Matt Cameron-Smith

Chief Executive Officer
Voyages Indigenous Tourism Australia

Matt Cameron-Smith's biography

Chief Executive Officer
Voyages Indigenous Tourism Australia

Matthew Cameron-Smith commenced as CEO of Voyages in August 2020. Matthew has an extensive and highly successful background in national and international tourism, joining Voyages from The Travel Corporation, where he spent almost 10 years leading the Trafalgar Guided Holidays brand as well as his most recent position as Global CEO of AAT Kings. 

His prior experience has included roles with Tourism Australia - promoting the country in the UK and Europe markets, global roles with Rydges Hotels & Resorts, South Bank Parklands and Dreamworld.

Matthew is a director of Ultimate Winery Experiences of Australia, the Anangu Community Foundation and was recently appointed to the Torrens University of Australia Hospitality Industry Advisory Board comprising both Blue Mountains International Hotel Management School and William Blue College of Hospitality Management.  He was previously a director of the Council of Australian Tour Operators. 

Matthew holds an Associate Diploma in Human Resource Development and a Master’s degree in Business Administration and Management.


View bio Penny Spencer

Managing Director
Spencer Travel

Penny Spencer's biography

Managing Director
Spencer Travel

Since founding Spencer Travel in 1998, Penny has created a workplace culture renowned for its legendary Diamond Club—a staff reward and recognition program that bestows one-carat diamonds on staff who reach 10 years of continuous employment. Not surprisingly, many of Penny’s staff have only ever had one employer. A passionate advocate for mentoring, Penny founded the not-for-profit Travel Industry Mentoring Experience (TIME) in 2009 to develop the future leaders of Australia’s travel industry.

View bio Nigel Greenway

Chief Financial Officer
Crystalbrook Collection

Nigel Greenway's biography

Chief Financial Officer
Crystalbrook Collection

Nigel Greenaway is the Chief Financial Officer for Crystalbrook Collection. Nigel has over 30 years’ experience in hotel investment management, asset management and hotel finance leading the acquisition, repositioning and divestment of a number of Australia’s most notable hotels.  Prior to joining Crystalbrook, Nigel was National Director of hotels heading asset and investment management for Colliers International.

View bio Craig Hooley

Chief Operating Officer
Minor Hotels

Craig Hooley's biography

Chief Operating Officer
Minor Hotels

With over two decades of extensive industry experience working with some of the globe’s most prestigious leading hotel and hospitality brands, Craig Hooley is Minor Hotels’ Chief Operating Officer for Australia and New Zealand - where it currently boasts a portfolio of over 50 properties under its Oaks Hotels, Resorts & Suites and Avani Hotels & Resorts brands.

Since joining Minor Hotels in 2018, Mr Hooley has guided the brand’s strategic direction, while delivering the day-to-day management of operations with overseeing sales, marketing, all revenue focused strategies and activities, as well as crafting bespoke forward growth plans for the hotelier, and providing leadership across various corporate factions to convey continued business excellence.

Prior to this, Craig Hooley held a number of key leadership positions with major international industry front-runners including recently finishing a successful three-year tenure at Shangri-La International Hotel in Australia and Hong Kong, as well as spending seven and a half years at Mirvac Hotel & Resorts, and seven and half years at the InterContinental Hotels Group both in Australia and United Kingdom. As a recruit straight out of university studying an Engineering degree, Craig started his career in the Royal Australian Navy’s food, beverage and housekeeping operations for ten and a half years.

Mr Hooley is based in Minor Hotels’ head office in Maroochydore on Queensland’s Sunshine Coast. He is a long-term member of Tourism Accommodation Australia (TAA).

View bio Jude Bolger

Co-Founder & Managing Director

Jude Bolger's biography

Co-Founder & Managing Director

Jude Bolger has been involved in the hotel industry for 25 years and has held roles in an operational, advisory and real-estate development context. He specialises in the areas of concept development, strategic planning, feasibility studies, operator selection and business planning.

In an advisory and real-estate development context, Jude has wide ranging experience that includes hotel feasibility, pre-feasibility master-planning, operator selection, tourism attraction development, owner representation and operations reviews. In Europe, Jude gained his consulting experience with TRI Hospitality Consulting in London where he worked on a large variety of tourism development projects internationally. He subsequently joined Choice Hotels Europe as their Acquisition Manager and was involved on the roll out and leasehold negotiation of select-service brands in the UK. In Australia, Jude has worked in an advisory capacity with DWS Hospitality & JLL before establishing HDI Advisory, Nuvho, 80 Twenty Hotel Conference & Herobe.

Jude holds a Post Graduate Diploma in Property Studies; Master of Business Studies in Planning and Strategic Management; Bachelor of Business Studies in Tourism and Hospitality Management; and a Diploma of Business Studies specialising in Hotel & Catering Management.


View bio James Troon

General Manager, Australia & New Zealand

James Troon's biography

General Manager, Australia & New Zealand

James joined Sabre Hospitality Solutions in March 2021 as General Manager for Australia and New Zealand, leading the sales and account management functions for their advanced cloud-based SynXis hotel technology and GDS marketing solutions, which power many of the region’s largest hotel groups and independent hotels.

 James most recently joined Sabre from over a decade with and in both the US and Oceania, in addition to previous experience with Frasers Hospitality in Europe, Mirvac Hotels and InterContinental.

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What people
are saying

"I highly recommend coming to the conference, I had a really great time and met some great people. There’s great networking and excellent speakers. I learnt a lot about social media and how it works really well for the accommodation industry and tourists alike."

– Maximum Occupancy Attendee

"There’s always a diverse range of people here from the industry, great content and engaging speakers. It’s really exciting"

– Maximum Occupancy Attendee

"It’s been a fantastic two days at Maximum Occupancy. They’ve done a great job with the agenda and with the attendees. We’ve had an opportunity to actually network, solve a few problems for customers which is great, make some new friends and meet some old colleagues."

– Grant Colquhoun, Senior Director of Account Management APAC for TripAdvisor

Past Conference Highlights

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